The Huddle ‘Micro-Nudge’ Method For Training

Compared to an 8-hour conventional ‘day training’ course, you’d spend

5 minutes of ‘training’
to gain up to 87% more impact.

5 minutes of ‘training’
to gain up to 87% more impact.

How? Let’s be honest! We all know that only a little knowledge (if any at all!) is retained yet alone applied 4 weeks after most training courses if it’s not revisited.  Use ‘Ebbinghaus Learning Curve’ Micro-Nudge approach to training to keep teams OUT of classrooms, ON the tools but get WAY more impact!

We’ve rapidly enhanced all aspects of performance and culture at

How Much Training Actually Sticks?

The logical approach to this is proven when you simply ask yourself this one question…

When YOU have been on training courses, on average, how much of the training actually sticks?

QUESTION

When you go on a day long training course, how much knowledge do you remember…

By the end of the day?

By the end of the week?

By the end of the month?

6 months down the line?

how much knowledge can you honestly say you are STILL applying from that training course?

Why did previous initiatives ‘die a death’?

You ever heard yourself say ‘the wheels feel off the programme?’

Training doesn’t have wheels to ‘fall off’ and no heartbeat to ‘die a death’. We simply stop talking about the training, which means we stop doing the training. You see, we all know that on certain courses and programmes, we remember very little and apply even less as time goes by. But, if you change the delivery model, reduce the time and cost, keep people on their primary job more… everything changes, training starts to stick, and results rapidly start to improve. All by having the discipline to do LESS but in the right way!

Ebbinghaus curve

Data proves that the traditional approach to training is NOT as effective as it could be!

Within ONE HOUR we forget 50% ​of new information.

We all know that we must revisit information to get it to stick. But corporate training in the main is not built around this simple fact. The fact is that we SHOULD revisit this information, but we DO NOT do this! Whatever the excuse, we know that this does not happen!

So let’s change our approach to what does work, especially around human skills, behavioural safety, communication and the like.

A few minutes, once a week, into an already existing meeting, is ALL that it takes to, not just get knowledge to stick, but stick so well that people actually apply it. And that’s what training is all about, surely?!

Traditional Training Is Broken. 

Expensive. Time-consuming. Often forgotten by Monday.

Some companies do not have the money for a full behavioural programme, but for a fraction of the cost, you can still receive HUGE impact, if it delivered in the correct way.

Expensive workshops, days off the job and content that’s forgotten by next Monday never mind not applied. We know the cycle: “Program started, didn’t give what we wanted and then it dies a death.”

Time Invasive and High Abstraction Costs

Takes teams away from their core work for too long.

Low Knowledge Retention and Even Less Application!

Information overload and low revisitation lead to low recall and zero application.

Less Training. More Impact.

A new way to think about training delivery is here! Read that again. The facts don’t lie!

Less Time Does Not Mean Less Results

An 8-hour training day fades fast. Weekly 5-minute learning delivers up to 87% more impact.

  • Reduced costs

  • Keeps people on their primary job

  • Fewer logistics needed

  • MORE IMPACT!

98%

Recommendation Rate

73%

Incident Reduction

12K+

Employees Surveyed

6 Months

To See Major Impact

How The Huddle Method works?

The Huddle Method, a scientifically-proven behavioural training approach that fits into your workflow, not over it.

1. Watch Micro-Nudge

Teams watch a short, 2-3 minute high-impact video on a specific behavioural topic.

2. The Huddle

Teams discuss the concept immediately. How does this apply to us? What can we change?

3. Continuous Improvement

Small, consistent changes compound over time into a massive culture shift.

Why The Huddle Method  works?

52 Short Videos

Sent once a week. On average, each video is 3 minutes in length.

High Impact

Covering the core drivers of human performance, from mindset and communication to motivation and behaviour.

Easy to Follow

Simply press play and discuss the questions at the end.

Knowledge is retained

Weekly so it doesn’t ‘die a death’. Knowledge is retained, improved and applied.

Try It For Yourself.

Here is one micro-nudge as an example: it’s about ‘road rage’. Although road rage is very specific, the video is really about how to handle the wider problem of stress. Stress can show up in any part of the organisation, field-based or in the office. All videos can be widely applied to everyone in any situation, and everyone can see themselves in the video, which means the uptake is HUGE!

Like all videos, simply press play and then pause the video when the questions come up at the end. You can then have a discussion with your team about how you could use this information.

Ready To Transform Your Culture?
Book a meeting with Bruce.

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You’re in Good Hands.

Easy to roll out, keeps the teams on the tools and makes everyone better. To use Bruce’s words – what’s not to love! Siemens – Operations Director What really helped was how little time this takes to roll out and how many people get it, simply as we can all see ourselves in the material! Siemens – Operations Director His passion for positive, proactive human interaction is obvious. Bruce helps people interact better, understand each other with greater clarity, and comprehend and react to feelings in ways that will reduce unsafe behaviour. National Oilwell Varco - HSE Global Director The safety training that Bruce and the team have delivered has, without doubt, helped us improve our safety culture right across the business. They get our guys, and our guys get them. And that right there, is something to be grateful for. Balfour Beatty Utility Solutions - Operations Director Fun, energetic, engaging, challenging, but always done with a smile. In the 20 years I have been involved in safety, I have never come across a company who can create engagement like Bruce and the team, especially with frontline staff. Rio Tinto - UK HSE Director Safety can always be an evocative area. I found with Bruce’s leadership and unique energy, there is not that many people who can resist for that long. Even the people who can usually kick back find themselves getting involved and that is a testament to Bruce and the teams approach to engagement. Amec - Operations Director Bruce has been a blast over the past 3 days. I can vouch for everyone, by the feedback I have received saying how engaged they were during your presentation in today’s workshops! EDF Energy - HR Director Bruce is clearly an expert in the field of human behavioural science and is able to make a connection with the audience from the first minute with his unique, humorous and energetic style of presenting. JDR Cables - Operations Director I have seen Bruce Durham present many times, but never have I seen and felt his energy like we did in that room yesterday. Having had us in stitches, fear of embarrassment and tears - it was a rollercoaster ride! Thank you for caring as much about this event as we did! Willmott Dixon - Groups Safety Director

“Only a few minutes a week, yet the impact and engagement from the micro-nudge videos, was rapid and powerful.”

Ops Director, UK Energy Client

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